Hitachi, Ltd. (Kabushiki Kaisha Hitachi Seisakusho)
Since its founding in 1910, Hitachi Group is doing business in various fields from social infrastructure to home appliances, materials, logistics, and services. We will always breathe new life into the next era under a corporate statement "Inspire the Next", aiming at becoming a vigorous company that continuously grows in the 21st century and contributes to prosperous and comfortable society by providing Innovation.
The Hitachi Ltd. Design Division is an inhouse design organization of Hitachi, celabreted 50 years anniversary in December 2007. We have been providing innovations to the society through creative design work deeply corporating with Hitachi tecnology and business force.
Today, we are delightful to show our work as an example of "Innovation Japan".
Exhibit items
LCD TELEVISION UT32-HV700 / UT37-XV700 / UT42-XV700
This flat panel LCD television set is as thin as 35 mm in the thinnest part of the screen unit. Separation of the screen unit and tuner box provides strong installation flexibility within the room. The screen unit and ring-shaped supporting stand are especially designed to be an attractive three-dimensional piece of art, able to stand freely in the room. To ensure the television fits to various interior designs of users, the product is available in four different colors.
The tapered, sharp edged screen unit has a transparent frame that is coated from the inside with high glossy paint. This technique, which is inspired by premium perfume bottle designs, emphasizes the slimness of the product.
DESIGNER: MASAYUKI OHKI, TAKASHI YAMAMOTO, TOSHIYUKI MORIYA, SHO NOZUE, KAE AMEMIYA, TATSUO MURAI
LCD PROJECTOR ULTRA SHORT THROW
The LCD projector ED-A100 / CP-A100 / CP-A100J is an ultra short throw projector equipped with free curve lenses and mirror. The projector provides 80 - inch images at a distance of only 25 cm from the body to the screen. Taking up significantly less space, it can be installed in a classroom or conference room. Images are flicker free, and shadowing effects eliminated. The simple design won’t distract your audience from classes and meetings. The upper side is sloped smoothly to avoid any oppressive feeling when set above the screen. The complex slit hinge structure employs striped grooves to make it less prominent.
DESIGNER: MASAYUKI OHKI, SHO NOZUE, TOSHIYUKI MORIYA